T I E R 1

B2G User Segmentation Automation

Automation for segmenting users by industry and government roles, enhancing targeted marketing and communication strategies.

  • Date
    April, 2021
  • Client Name
    All Hazard Consortium
  • Project Type
    Automations
B2G User Segmentation Automation
Goal

Automation for segmenting users by industry and government roles, enhancing targeted marketing and communication strategies.

Challenge

Designing an automation process that accurately segments users based on detailed criteria, while maintaining user data privacy and system efficiency.